Canadian Ski Cross Champion Marielle Thompson Celebrates Fourth Crystal Globe, Launches Fundraising Drive

MEDIA ADVISORY Thursday, April 4th (4:30 to 5:30pm PST)

TL;DR

Join the 'Driven to Win' fundraising initiative for a chance to win a 2024 Porsche Cayenne AWD valued at $126,000.

The event at Porsche Centre Vancouver will celebrate the Canadian ski cross team's record-setting season and launch the 'Driven to Win' fundraising initiative.

The fundraising initiative 'Driven to Win' supports alpine ski racing programming in British Columbia, aiming to make the world a better place for provincial and national level ski racers.

Marielle Thompson has earned her fourth Crystal Globe and is tied for first all-time in FIS season titles, with 31 World Cup victories and 67 podiums.

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Canadian Ski Cross Champion Marielle Thompson Celebrates Fourth Crystal Globe, Launches Fundraising Drive

After a stellar 2023-24 season that saw her claim an unprecedented fourth Crystal Globe as the overall World Cup ski cross champion, Marielle Thompson of Whistler, B.C. is back home alongside her decorated teammates to celebrate their achievements and kick off a new fundraising drive. Thompson's fourth Crystal Globe ties her for the most ever FIS season titles, adding to an illustrious career that includes 31 World Cup victories, 67 podiums, and Olympic gold and silver medals. This achievement solidifies her status as one of Canada's most accomplished winter sports athletes and demonstrates the sustained excellence of the Canadian ski cross program.

The significance of Thompson's accomplishment extends beyond individual glory, reflecting the broader success of Canadian ski cross. 'I'm so proud to represent Canada on the world stage and to share this moment with my teammates who had such an incredible season,' Thompson said. The Canadian ski cross team secured its third consecutive Nations Cup title this year, and seventh in the last nine years, a remarkable run of dominance that establishes Canada as the world's premier ski cross nation. This consistent performance at the highest level of international competition showcases the effectiveness of Canada's development system and coaching programs.

Joining Thompson at the event were world championship medalist Cameron Alexander, two-time Crystal Globe winner Reece Howden, and Paralympic multi-medalists Alexis Guimond and Mollie Jepsen. They helped launch the 'Driven to Win' fundraiser, organized by Alpine Canada and BC Alpine, featuring a grand prize 2024 Porsche Cayenne AWD valued at $126,000. The fundraising initiative represents a strategic approach to sustaining Canada's competitive advantage in alpine sports by ensuring adequate funding for athlete development pathways.

'The proceeds will provide vital support for alpine ski racing programs across British Columbia,' said Therese Brisson, CEO of Alpine Canada. 'From grassroots clubs to the national team, this initiative will help develop the next generation of ski racing talent in this province.' This investment in future talent is crucial for maintaining Canada's position as a winter sports powerhouse, particularly as other nations increase their funding and development efforts. The timing of this fundraiser coincides with growing international competition in ski cross, making sustained financial support increasingly important for Canada to maintain its competitive edge.

The combination of current competitive success and forward-looking investment in development creates a powerful narrative about the health and future prospects of Canadian alpine skiing. Thompson's record-tying achievement serves as both a celebration of current excellence and an inspiration for aspiring athletes who will benefit from the fundraising initiative. This dual focus on celebrating present accomplishments while investing in future talent demonstrates a comprehensive approach to sports development that could serve as a model for other winter sports nations seeking to build sustainable competitive programs.

Curated from PR Karma

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