Jeff Schwarz, the renowned television personality and owner of Direct Liquidation, is continuing his charitable initiative to support the Memorial Ribbon Society of Canada throughout 2024. The upcoming auction on Saturday, March 30, 2024, represents the second event in this series, building on the success of the inaugural auction. All proceeds from these auctions will directly benefit the families of fallen police and peace officers across Canada, providing crucial support to those who have lost loved ones in the line of duty.
The auction features several notable donated items that are expected to generate significant interest from bidders and collectors. One standout lot is the 'Range Rover Sport SVR for Kids,' generously donated by Roy from Storage Wars Canada in partnership with Direct Liquidation Toronto and XO Auctions. This exclusive item, designated as LOT 9A, represents a unique opportunity for collectors and families alike to acquire a special vehicle while contributing to a meaningful cause.
Demonstrating his personal commitment to the charitable effort, Jeff Schwarz has contributed signed memorabilia featuring boxing legend Floyd Mayweather Jr. to the Ribbon Memorial Society. This item, LOT 9B, includes a certificate of authenticity and represents a valuable acquisition for boxing enthusiasts and sports memorabilia collectors. The auction also features a framed card collection of Edmonton Oilers star player Connor McDavid #97, designated as LOT 9C and donated by Richy Middleton, offering ice hockey fans a distinctive collectible item.
Schwarz emphasized the dual benefit of participation in these auctions, noting that successful bidders not only acquire valuable items but also contribute to supporting families and children of fallen law enforcement officers. He also highlighted the engaging nature of online auctions, expressing his enjoyment of interacting with bidders during live events. The continued partnership between Direct Liquidation and the Memorial Ribbon Society of Canada demonstrates a sustained commitment to supporting those affected by the loss of police and peace officers, with the March 30th auction representing another step in this ongoing charitable initiative.


